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Google is making headlines with their stand in China, their Haiti relief efforts and as always their innovation in the digital landscape. The PMA is proud to have them as a leading member in our Digital Center of Excellence.

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The Sponsorship Advantage

PMA Annual Conference & REGGIE Awards Gala Sponsorships are the cost-effective, easy way to help you increase business. They give you superior exposure and immediately identify you as an expert in your field. They're available in every price range and can easily be customized to fit your goals and your budget.

To find out more about the remaining sponsorships for this year's Annual Conference, and REGGIE Award Gala, please contact Dave Wallace (dwallace@pmalink.org) or Cathy Walters (cwalters@pmalink.org).

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Legal News

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PMA's Chief Legal Officer Ed Kabak was quoted this week in the ABA Journal Law News online, in an article on how social media is spawning more legal work. Kabak pointed out that social media and mobile technologies have raised a lot of issues in privacy, copyright, trademark, and other areas of law

Ed Kabak Chairs and PMA Members Speak at "Understanding & Complying with SWEEPSTAKES, PROMOTIONS & MARKETING LAWS." Friday, 2/12/2010, 9:00 - 12:00 p.m.
Download the Agenda & Registration Form (PDF)

January 2010 Law Bulletin is now available! (members only)
Highlights include :
1. The new focus of the FTC on food marketing to 2-17 year olds,
2.  A new proposed federal reg on gift cards under the 2009 Credit Card Act



Hear comments from attendees and speakers from the 2009 PMA Law Conference.


The 2009 PMA Law Conference Workbook is now available.  Click here to purchase.





PMA International Law Book Revised Second Edition is now available for pre-order.  A summary of Marketing & Promotion laws in 44 countries.

 

 

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Calendar

2/10/2010 » 2/11/2010
Integrated Marketing Boot Camp - New York

2/18/2010
Webinar: False Advertising Consumer Class Actions

2/23/2010
Chicago Chapter Networking Event

3/23/2010 » 3/24/2010
The PMA Integrated Marketing Conference 2010
PMA Talk From PMA Blog

This Experiential Blog…why now? And why is it important?

[read]

The FCC is seeking comments on privacy issues raised by the Center for Democracy and Technology.

[read]

BIGresearch’s January 2010 Economic + Consumer Insights Briefing

[read]

Top Twitter Trending Topics of 2009: #iranelection, Michael Jackson

[read]

Canadian Company Fined For Misleading Promotional Contests

Canada’s Competition Bureau recently announced that Manitoba-based Elkhorn Ranch & Resort Ltd. agreed to pay $170,000 to settle charges that it conducted misleading promotional contests. [read]

Plaintiff Goes To The Mattresses By Filing A Lawsuit Against Mafia Wars Producer and Facebook

Facebook and Zynga, Inc, producer of "Mafia Wars” and "Farmville,” were sued in Federal court last week for false and deceptive advertising in violation of the California Unfair Competition Law §17200. [read]