2009 Annual Integrated Marketing Conference

The Integrated Marketing Revolution:
You may think you’ve joined but have you really?

This year’s theme, The Integrated Marketing Revolution, conveys that integrated marketing planning as a discipline is changing at cyber speed. Yet the buzz term, “integrated marketing planning” is not even consistently practiced, much less broadly understood. Add to that new categories, new media, new retail formats, and new social networks. How do marketers plan for the new frontier?

The 2009 PMA Annual Integrated Marketing Conference is the only conference of its kind, focused totally on integrated marketing planning. It brings top “revolutionaries” and thought leaders from many industries and above-the-line / below-the-line disciplines for an actionable packed two days. Insightful case studies, thought-provoking ideas, breakthrough thinking, fresh research plus lots of networking time – these valuable and relevant experiences will immediately advance your brands and business on your return.

Register now and save $200 with the early bird special.


The PMA Annual Integrated Marketing Conference
We raised the bar in 2008. We hurdle it in 2009.




8 Reasons Why You Can’t Miss This Conference



  1. In a down economy you need to get the most out of your budgets. Being current on integrated marketing best practices will make you a more effective marketer.
  2. Learn actionable insights from leading marketers and retailers that you can put to work for your brands immediately.
  3. Hear the latest thinking on IM planning from the top communications planning agencies in the world.
  4. See the results of hot-off-the-press research on the value of integrating your marketing plan. How do you measure ROI on integration?
  5. Learn how the sharpest creative minds in the industry get the best “media neutral” ideas from their team and agencies.
  6. Hear how companies who excel in integrated marketing have changed and structured to succeed.
  7. Hear from experts in Digital, Experiential, Shopper and Entertainment Marketing how they integrate their respective disciplines into the overall marketing plan.
  8. Take advantage of many networking opportunities to grow your business.

Bronze Sponsor

Snap

Supporting Sponsors

USA Weekend

Catapult Marketing

BCN

Entertainment Corporate Marketing Solutions

Tisha Creative

FW Media

Zagat

promotionlink

General Sponsors


Loeb and Loeb, LLP

Davis and Gilbert

Greenberg Traurig

Manatt, Phelps and Phillips LLP

 

Promotion Marketing Association, The Association for Integrated Marketing, REGGIE, PMAlink and PMA are tradenames and/or trademarks or service marks of the Promotion Marketing Association, Inc. and/or The PMA Educational Foundation, Inc. Website Copyright 2008 by Promotion Marketing Association, Inc. All Rights Reserved.