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NEW PMA MEMBERS

PMA welcomes the following new members this month:

re:fuel
Reggie Awards | Overview
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PMA announced the 2012 REGGIE Awards winners March 15 at the Westin River North in Chicago. 

Small Business Saturday Takes Super REGGIE
Campaign From American Express, Digitas and CP+B Takes Three Golds

Small Business Saturday, a unique cause marketing campaign created by American Express, was awarded the 2012 Super REGGIE; the highest honor in American integrated marketing.

 

View the complete list of 2012 REGGIE Winners




View the 2012 REGGIE Winners
Searchable database

REGGIE Winners can purchase extra trophies for their clients in the
PMA online store. 

 

 2012 REGGIE "CLUB” GALA Videos and Photos

 


View videos from the REGGIE Award Winners


Digital Category

See the 2012 REGGIE Awards in the News

The Wall Street Journal

Yahoo Finance

Bloomberg/Business Week

 

About the REGGIE Awards

Started in 1983, The REGGIE Awards was named for the "cash-register” -- to be a successful and winning campaign it needs to "make the register ring”! The Super REGGIE, awarded to the "best-in-class” from the gold category winners, is the most honored award in the industry, recognized as the crème de the crème in promotion marketing.

Today, there are 20 REGGIE Award categories, over the years, the categories have evolved to stay current with the rapid changes and advancements in our industry. The categories range from global execution, to national and local campaigns with different budget levels, down to specific discipline options. These discipline categories include: experiential, digital/social media, entertainment and sports, sponsorships and cause marketing, plus two categories for retail and shopper focused campaigns. For a full list and descriptions of the categories, please click here.

 
 
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Calendar

5/30/2012
FTC Panel on Universal and Cross Platform Advertising at FTC Public Workshop on dot.com Disclosure

6/5/2012
WEBINAR: Using integrated metrics to improve marketing activation and grow your sales

6/19/2012
Peer-to-Peer In-House Counsel Meeting - June 19, 2012

9/19/2012 » 9/20/2012
Digital Shopper Marketing Summit 2012: Marketing to the Omni-Channel Shopper: Integrating Brick

11/13/2012 » 11/14/2012
34th Annual PMA Marketing Law Conference: Converging Platforms/Diverging Law

            PMA's POV

PMA Files FTC Comments on Food Marketed to Children

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Social Media in the Legal Spotlight

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Marketing Law News Updates - New Labeling Regs & Privacy Concerns

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Responding to the “Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts”

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FTC Seeking Input for Revisions to “Dot Com Disclosures”

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