Legal: Here’s why you should join PMA

Legal Resources – stay current on promotion marketing best practices

1. Monthly legal bulletins covering a wide range of issues important to your business
2. Promotion Marketing Law Book, 6th Edition
3. Participation in PMA’s Government & Legal Affairs Council
4. New International Promotion Marketing Law book now available to members
5. “Ask an Attorney” access to the PMA’s network of legal experts
6. Become a legal resource by supporting "Ask an Attorney" service

Network and Learn at any or all of our conferences. Topics include:

1. Promotion Marketing Law
2. Legal Aspects of Entertainment Marketing
3. Annual Promotion and Integrated Marketing Conference
4. Digital Marketing Summit
5. Shopper Marketing Summit

Webinars – PMA runs educational webinars throughout the year. Topics are varied and tend to focus around best practices for all facets of promotion marketing. Members attend free. Law firms can host webinars marketed and supported by PMA as long as the webinars are educational and as long as they are in line with current pricing for webinar presentations.

Discounts for Members – All employees of every member qualify for an average 30% discount on conference and workshop tickets.

Visibility and Recognition – Promote your reputation through any of the below

1. Deliver white papers and submit work for potential web seminars to establish your expertise
2. Blog – Demonstrate your thought leadership by commenting on or sponsoring PMA’s blog covering all areas of promotion marketing including law, digital, entertainment, experiential and promotion fundamentals
3. Promote your services in the member directory

Membership Directory – enables you to promote your business and demonstrate your skills. Your listing and the listings of everyone else in your organization including bio, picture, file sharing will help you connect to others across the industry.

Centers of Excellence - allow you to focus on your area of expertise We have a Law and Government Affairs Center of Excellence specially designed for our legal members. This area keeps you totally up-to-date on best practices and provides the ultimate resources for education and research. Other CoE’s are Promotion Fundamentals, Digital, Shopper, Entertainment and Experiential. Visit the Centers of Excellence page for more information.

PMA Newsletter – Stay informed with our weekly newsletter. You’ll see top headlines and stories you care about from the world of promotional and integrated marketing.

Other Membership Pages:

• Membership Center
• The Value of PMA Membership

For more information on joining PMA, please call Dave at 212-340-0085.